Blog

What is a Good Content Strategy (and why it is important)

Helene Lena Edelgarde/ April 22, 2022/ COMMUNICATION STRATEGY, DIGITAL CONTENT CREATION

Appearing on the first page of Google search results is an excellent way to market your brand to your audience. While ads are one way to accomplish this goal, other effective options exist, and we recommend a good content strategy. Essentially, your company should focus on producing high-quality content that engages with your audience and provides value, thereby growing your
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How To Be In The Top 3 Ranking Websites On Google Search Results?

Helene Lena Edelgarde/ April 1, 2022/ COMMUNICATION STRATEGY, SEO

Visibility and traffic are among the core fundamental elements of any business success and with thousands of brands offering the same products or service, ranking at the top of the search engine results page becomes harder to achieve without proper setups. After helping numerous businesses appear on the top page of Google’s search results page at Ohma Digital, we have
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Social Media Guide for Photographers

Helene Lena Edelgarde/ March 25, 2022/ SOCIAL MEDIA

This is the best time to be a creative individual. What with the internet’s reach and all the tools that you have at your disposal. As a photographer looking to stay ahead of the pack, you’d need to have as many tools in your toolkit as possible. Whatever you have in your toolkit, you’d need social networks. Point blank period.
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5 Reasons your Niche Blogging is not working and how to fix it.

Helene Lena Edelgarde/ March 11, 2022/ COMMUNICATION STRATEGY, SEO

Do you wish to start a blog soon and have problems finding your niche? You’re not alone. It’s common for potential bloggers and business owners to struggle with finding a practical topic that’s enjoyable and profitable. However, simply picking a random or popular niche isn’t the best option, especially for a new blog. For example, if you choose one too
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3 things all Niche Influencers need to know to increase their chances of success.

Helene Lena Edelgarde/ March 4, 2022/ SOCIAL MEDIA

Influencer marketing is taking over the world. To stand out, niche influencers have a sharper offer. Discover how to become a niche influencer thanks to the Ikigai test. Légende : Influencers achieved a popular: living of their passion. While it seems easy, being successful doesn’t happen overnight and requires work, strategy and guts. An influencer or niche influencer is an
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The ultimate Facebook Ads Manager Tutorial

Helene Lena Edelgarde/ February 18, 2022/ SOCIAL MEDIA

Facebook Ads Manager Tutorial : Pixel, Audiences, Power editor and Budgets Experts tips that will change how you do your commercials for ever. Sponsored posts have little to zero results. Ads Manager is the thing. Yes, there is a minimum to spend; otherwise, you have no chance to get results. If your product or service margins aren’t significant enough, it
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Businesses who Succeed All Have One Thing in Common: Marketing Automation

Helene Lena Edelgarde/ February 11, 2022/ COMMUNICATION STRATEGY

As time progresses, businesses develop and adopt new methods to ease operations, and one of these innovations is Marketing Automation. In simple terms, this technology automatically manages marketing operations and multifunctional campaigns across several channels. Such modern development liberates marketers from executing repetitive tasks, allowing them to tackle more complex issues to pump up profits. Marketing Automation is an essential
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Use Marketing Automation to Improve your Content Marketing

Helene Lena Edelgarde/ January 28, 2022/ COMMUNICATION STRATEGY

Let’s start with an indisputable fact: content is king. According to a survey from Hubspot, 70% of marketers are actively investing in content creation and 78% of companies have a team of people specialized in content creation. The reason is simple: content marketing allows marketers to give reliable, powerful, insightful, and actionable info to customers. It’s a way to grow
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Important Facebook Ads Q&A To Improve Your Social Media Marketing Campaign

Helene Lena Edelgarde/ January 13, 2022/ SEA

Get the answers to the most crucial questions asked about Facebook Ads in this Facebook Ads Q&A article as it explores crucial tactics to improve your marketing efforts. Depending on your industry, marketing on Facebook may be a worthwhile effort as it’s currently the most robust social media platform with 2.89 billion active monthly users. With this large user base,
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