Tag Archives: Marketing Automation

1102, 2022

Businesses who Succeed All Have One Thing in Common: Marketing Automation

Helene Lena Edelgarde/ February 11, 2022/ COMMUNICATION STRATEGY

As time progresses, businesses develop and adopt new methods to ease operations, and one of these innovations is Marketing Automation. In simple terms, this technology automatically manages marketing operations and multifunctional campaigns across several channels. Such modern development liberates marketers from executing repetitive tasks, allowing them to tackle more complex issues to pump up profits. Marketing Automation is an essential
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2801, 2022

Use Marketing Automation to Improve your Content Marketing

Helene Lena Edelgarde/ January 28, 2022/ COMMUNICATION STRATEGY

Let’s start with an indisputable fact: content is king. According to a survey from Hubspot, 70% of marketers are actively investing in content creation and 78% of companies have a team of people specialized in content creation. The reason is simple: content marketing allows marketers to give reliable, powerful, insightful, and actionable info to customers. It’s a way to grow
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